In June 2011, Lam presented a new advanced contemporary line “Derek Lam 10 Crosby”.
"My idea for this collection is to reach a woman who wants urban clothing that will carry her through every aspect of her life, from the more formal, go to work occasions and also for the more informal aspects of her life. It really is the look which I see all around me, whether it be right out my window, on Crosby street, to Los Angeles or Dallas.” He also added, “this new line has a more accessible approach while maintaining my core principles: Clothing of value and integrity of design.”
What is unique to “Derek Lam 10 Crosby” is its intelligent sense of style combined with surprising twists that will make the collection look and feel special. Derek Lam 10 Crosby elevates the experience of what is considered to be affordable fashion by capitalizing on the strengths of the main collection while adding a distinctive downtown element.